Jojo’s were part of a promotion with a gum company (probably MAY or DUNKIN but this is still to be confirmed).

Included with the chewing-gum were Jojo’s stickers that you can find on the Stickers Gallery. Search for “GUM” in the search bar to see the available scans.

This picture has been sent by an anonymous collector. The Israeli fabric underneath the gum is believed to belongs to another piece of merch (the Banana bag?)